The Gond tribal community is one of central India's largest indigenous communities and their art is an expression of their everyday quest for life. Gonds rendezvous with a belief that "viewing a good image begets good luck". This inherent belief led the Gonds to decorating their houses and their floors with traditional tattoos and motifs.
    
The art draws inspiration from myths and legends to images of daily life, as well as it reckons with surreality

of the emotions, dreams and imagination of the tribe. Their patterns and motifs are derived from naturally existing forms in nature. For example there is a motif which represents dry, cracked earth or the intricate

patterns seen when a lemon is cut into half. Yet others have followed their imagination for creating their
own pattern; a delicate weaving line of tiny circles and lines representing dancers with linked hands.

 

Various natural materials are used for providing vibrant colors to the paintings. Like wood coal for black, red soil or geru for red, the sap of the Tinsak plant for dark red, Ramraj soil for yellow, Sem leaves for dark green, cow dung for light green. Twigs are used to apply these on walls. Crude brushes are created
out of twigs to paint solid colours of the background and thin twigs are used for the fine detailing.

The purpose of my display typeface, is to revive Indian culture globally, by adapting it on merchandise. A contemporary feel has been lent to the alphabets while retaining, Gond authenticity in the pattern, form. I have specifically chosen “Gond” among so many folk art forms as it is the less known one in comparison to Madhubani or Warli.  This art has carved a niche for itself through exceptional moods and tones of compelling, vibrant patterns. International exposure has and will transform the lives of thes tribal painters. They will be encouraged to rise above the cultural differences and dip the idiom of their universe in paints, in a special way of their own.